Take control with the Gridmaster Dashboard to define KPI, to measure ROI and the health of your brands/products and competitors at a glance and in real-time.
In today’s complex advertising environment, the ability to prove the effectiveness of online advertising is critical. Being able to quantify a campaign’s impact based on specific key performance indicators (KPIs) is a must.
And, maximizing the return on investment (ROI) of every marketing budget via these insights is a necessity.
Whether the objective is to increase online activity, manage your brand, optimize your campaigns or link online activities to sales, the gridmaster KPI and ROI dashboard evaluates, measurers what works and which publishers, creatives and data providers are driving the greatest impact.