January 14th, 2009 by Sten Franke
There are really products out there, which are not so easy to promote in a campaign. Intimate care products for women – amongst others – are certainly one of these kinds of products. GlaxoSmithKline has successfully managed to solve this problem by its campaign of Lactacyd Femina – a vaginal cleansing lotion. With hip sound in the background, the clip shows various activities of women out of their vagina’s point of view.
It’s definitely a well made clip, providing altogether amazingly somehow different perspectives.

