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	<title>ethority Weblog &#187; Weekender</title>
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	<link>http://www.ethority.net/blog</link>
	<description>This is ethority&#039;s weblog for social media monitoring, analysis, research and marketing</description>
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		<title>ethority Newsflash 3rd calendar week</title>
		<link>http://www.ethority.net/blog/2009/01/16/ethority-newsflash-3th-calendar-week/</link>
		<comments>http://www.ethority.net/blog/2009/01/16/ethority-newsflash-3th-calendar-week/#comments</comments>
		<pubDate>Fri, 16 Jan 2009 16:26:29 +0000</pubDate>
		<dc:creator>Christoph Maeurer</dc:creator>
				<category><![CDATA[Weekender]]></category>
		<category><![CDATA[ethority]]></category>
		<category><![CDATA[blum]]></category>
		<category><![CDATA[durex]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.ethority.net/blog/?p=393</guid>
		<description><![CDATA[Original article by David Nelles
Earthquake, war and flight disasters: Twitter has become a convenient catastrophe medium.
Caution: Consumers are listening. A Tweet with its unpleasant effects.
Google party plane – Google’s flight personal goes nippy.
Beautifully viral – naughty Durex Bunnies + Outtakes.
Nine Inch Nails – make money by giving.
Journalists should be able to handle these Technologies at [...]]]></description>
			<content:encoded><![CDATA[<p>Original article by David Nelles</p>
<p>Earthquake, war and flight disasters: <a href="http://www.techcrunch.com/2009/01/15/plane-crashes-in-hudson-first-pictures-on-flickr-tumblr-twitpic/" target="_blank">Twitter </a>has become a convenient catastrophe medium.</p>
<p>Caution: Consumers are listening. A <a href="http://shankman.com/be-careful-what-you-post/" target="_blank">Tweet</a> with its unpleasant effects.</p>
<p>Google party plane – Google’s <a href="http://valleywag.gawker.com/5130668/googlers-pilots-are-real-boobs" target="_blank">flight personal</a> goes nippy.</p>
<p>Beautifully viral – <a href="http://de.youtube.com/watch?v=Uqt3Zb7BItA" target="_blank">naughty Durex Bunnies</a> + <a href="http://de.youtube.com/watch?v=NkCJ_oI87R8" target="_blank">Outtakes.</a></p>
<p>Nine Inch Nails – <a href="http://ghosts.nin.com/" target="_blank">make money by giving</a>.</p>
<p>Journalists should be able to handle these <a href="http://blogs.journalism.co.uk/editors/2009/01/13/ten-things-every-journalist-should-know-in-2009/" target="_blank">Technologies</a> at the latest in 2009.</p>
<p>The <a href=" http://de.youtube.com/watch?v=EtsvrUqW7_Q" target="_blank">wild 70’s</a> in Apple.</p>
<p><a href="http://meedia.de/nc/background/meedia-blogs/alexander-becker/alexander-becker-post/article/kerkelings-brilliante-viral-kampagne_100015249.html?tx_ttnews[backPid]=1688&amp;cHash=b59fdd10a9" target="_blank">Uschi Blum</a> – Love’s slave.</p>
]]></content:encoded>
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		<item>
		<title>ethority Friday Flash &#8211; 51st calendar week</title>
		<link>http://www.ethority.net/blog/2008/12/19/ethority-friday-flash-51th-calendar-week/</link>
		<comments>http://www.ethority.net/blog/2008/12/19/ethority-friday-flash-51th-calendar-week/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 14:44:17 +0000</pubDate>
		<dc:creator>Christoph Maeurer</dc:creator>
				<category><![CDATA[Weekender]]></category>
		<category><![CDATA[ethority]]></category>
		<category><![CDATA[fridayflash]]></category>
		<category><![CDATA[jerry yang]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[scarlett]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[xing]]></category>
		<category><![CDATA[yahoo]]></category>

		<guid isPermaLink="false">http://www.ethority.net/blog/?p=346</guid>
		<description><![CDATA[The last Friday Flash before Christmas
Social Media:
The complexity of social media (german)
&#62;&#62; Netzwertig.com
Signs of an unsuccessfully social media campaign (german)
&#62;&#62; Connectedmarketing.de
Xing’s acquires Socialmedian – a social news site
&#62;&#62; Readwriteweb.com
&#62;&#62; Golem.de (german)

Miscellaneous:
new trend: Online-Sleepwalking?
&#62;&#62; Telegraph.co.uk
Mr. Yang on the “heat” spot
&#62;&#62; Valleywag.com
Reviews in Pictures (till now only Part 1 and 2 are available)
&#62;&#62; Boston.com Teil 1
&#62;&#62; Boston.com [...]]]></description>
			<content:encoded><![CDATA[<p>The last Friday Flash before Christmas</p>
<p>Social Media:</p>
<p>The complexity of social media (german)<br />
&gt;&gt; <a href="http://netzwertig.com/2008/12/18/werbung-das-komplexitaetsproblem-von-social-media-marketing/" target="_blank">Netzwertig.com</a></p>
<p>Signs of an unsuccessfully social media campaign (german)<br />
&gt;&gt; <a href="http://www.connectedmarketing.de/cm/2008/12/10-anzeichen-dass-die-social-mediaviralkampagne-in-die-hose-gehen-wird.html" target="_blank">Connectedmarketing.de</a></p>
<p>Xing’s acquires Socialmedian – a social news site<br />
&gt;&gt;<a href="http://www.readwriteweb.com/archives/xing_acquires_socialmedian.php#more" target="_blank"> Readwriteweb.com</a><br />
&gt;&gt; <a href="http://www.golem.de/0812/64228.html" target="_blank">Golem.de (german)<br />
</a></p>
<p>Miscellaneous:</p>
<p>new trend: Online-Sleepwalking?<br />
&gt;&gt; <a href="http://www.telegraph.co.uk/news/newstopics/howaboutthat/3743289/Zzz-mail-What-happens-when-sleepwalkers-go-online.html" target="_blank">Telegraph.co.uk</a></p>
<p>Mr. Yang on the “heat” spot<br />
&gt;&gt; <a href="http://valleywag.com/5111818/laid+off-yahoos-packing-heat-for-jerry-yang?skyline=true&amp;s=i" target="_blank">Valleywag.com</a></p>
<p>Reviews in Pictures (till now only Part 1 and 2 are available)<br />
&gt;&gt; <a href="http://www.boston.com/bigpicture/2008/12/the_year_2008_in_photographs_p.html" target="_blank">Boston.com Teil 1</a><br />
&gt;&gt; <a href="http://www.boston.com/bigpicture/2008/12/2008_in_photographs_part_2_of.html" target="_blank">Boston.com Teil 2</a></p>
<p>Still looking for a Christmas present?<br />
&gt;&gt; <a href="http://cgi.ebay.com/OWN-TISSUE-FROM-SCARLETT-JOHANSSON-SAM-JACKSON_W0QQitemZ220331665273QQcmdZViewItemQQptZLH_DefaultDomain_0?hash=item220331665273&amp;_trksid=p3286.c0.m14&amp;_trkparms=72%3A1205|66%3A2|65%3A12|39%3A1|240%3A1318|301%3A0|293%3A3|294%3A50" target="_blank">Well, go get personal with  Scarlett Johansson&#8217;s tissue waste</a></p>
<p>Twitter specials:</p>
<ul>
<li>who spend, how much time with Twitter? &gt;&gt; <a href="http://tweetwasters.com/" target="_blank">Tweetwasters.com</a></li>
<li>Twitter and Influence &gt;&gt; <a href="http://www.twinfluence.com/" target="_blank">Twinfluence.com</a></li>
<li>Die &#8220;wahren&#8221; Twitter-Freunde herausfinden &gt;&gt; <a href="http://www.twitter-friends.com/" target="_blank">Twitter-Friends</a></li>
</ul>
<p>Another neat collection of Twitter tools with screenshots<br />
&gt;&gt; <a href="http://www.ibrahimevsan.de/2008/12/16/die-besten-online-twitter-tools/" target="_blank">Ibrahimevsan.de<br />
</a></p>
<p>Spiegel Online is twittering<br />
&gt;&gt; <a href="http://klauseck.typepad.com/prblogger/2008/12/spiegel-online-setzt-auf-twitter.html" target="_blank">Prblogger (german)</a></p>
<p>Happy Holidays and A Merry Christmas!</p>
]]></content:encoded>
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		<item>
		<title>ethority Friday Flash &#8211; 50th calendar week</title>
		<link>http://www.ethority.net/blog/2008/12/12/ethority-friday-flash-50th-calendar-week/</link>
		<comments>http://www.ethority.net/blog/2008/12/12/ethority-friday-flash-50th-calendar-week/#comments</comments>
		<pubDate>Fri, 12 Dec 2008 14:58:58 +0000</pubDate>
		<dc:creator>Christoph Maeurer</dc:creator>
				<category><![CDATA[Weekender]]></category>
		<category><![CDATA[ethority Friday flash]]></category>
		<category><![CDATA[flash]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.ethority.net/blog/?p=312</guid>
		<description><![CDATA[Short and vibrant
Intel published Social Media Guidelines for employees
&#62;&#62; Intel.com
More than 100.000 downloads for Wordpress 2.7  within 20 hrs
&#62;&#62; Boren.nu
Courtesy of Kmart:  Bloggers on shopping spree
&#62;&#62; Mediapost.com
Corporate blogs, are they trustworthy?
&#62;&#62; Readwriteweb.com
40 million Americans using Social Networks
&#62;&#62; Readwriteweb.com
Twitter Specials:
Feed your own blog with tweets
&#62;&#62; Twitterfeed.com
List of German Startups Twitterers
&#62;&#62; Deutsche-Startups.de
Have a great weekend!
]]></description>
			<content:encoded><![CDATA[<p>Short and vibrant</p>
<p>Intel published Social Media Guidelines for employees<br />
&gt;&gt; <a href="http://www.intel.com/sites/sitewide/en_US/social-media.htm" target="_blank">Intel.com</a></p>
<p>More than 100.000 downloads for Wordpress 2.7  within 20 hrs<br />
&gt;&gt; <a href="http://boren.nu/archives/2008/12/11/100000-in-20/" target="_blank">Boren.nu</a></p>
<p>Courtesy of Kmart:  Bloggers on shopping spree<br />
&gt;&gt; <a href="http://www.mediapost.com/publications/?fa=Articles.showArticleHomePage&amp;art_aid=96540" target="_blank">Mediapost.com</a></p>
<p>Corporate blogs, are they trustworthy?<br />
&gt;&gt; <a href="http://www.readwriteweb.com/archives/corporate_blogs_trust.php" target="_blank">Readwriteweb.com</a></p>
<p>40 million Americans using Social Networks<br />
&gt;&gt; <a href="http://www.readwriteweb.com/archives/forty_million_american_now_con.php" target="_blank">Readwriteweb.com</a></p>
<p>Twitter Specials:</p>
<p>Feed your own blog with tweets<br />
&gt;&gt; <a href="http://twitterfeed.com/" target="_blank">Twitterfeed.com</a></p>
<p>List of German Startups Twitterers<br />
&gt;&gt; <a href="http://www.deutsche-startups.de/2008/12/10/twitternde-start-ups-und-gruender/" target="_blank">Deutsche-Startups.de</a></p>
<p>Have a great weekend!</p>
]]></content:encoded>
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		<title>ethority Friday Flash – 49th Calendar Week</title>
		<link>http://www.ethority.net/blog/2008/12/05/ethority-friday-flash-%e2%80%93-49th-calendar-week/</link>
		<comments>http://www.ethority.net/blog/2008/12/05/ethority-friday-flash-%e2%80%93-49th-calendar-week/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 15:56:54 +0000</pubDate>
		<dc:creator>Nils Maier</dc:creator>
				<category><![CDATA[Weekender]]></category>
		<category><![CDATA[ethority Friday flash]]></category>

		<guid isPermaLink="false">http://www.ethority.net/blog/?p=272</guid>
		<description><![CDATA[AK Social Media – MySpace, StudiVZ, Lokalisten, Sevenload, ethority&#038;Co.  Speed it up!
Press Release
Foundation of the Social Media Club Hamburg
Ebay – The U.S User numbers decline (Link)
Much ado about nothing – Red light for StudiVZ (Link)
OpenID vs. Connect, let the (cooperation) battle continues (Link
Market concentration: Twitter‘s rival- Pownce surrenders (Link)
Yellow card – 51.com has worldwide [...]]]></description>
			<content:encoded><![CDATA[<p>AK Social Media – MySpace, StudiVZ, Lokalisten, Sevenload, ethority&#038;Co.  Speed it up!<br />
<a href="http://www.bvdw.org/index.php?id=98&#038;tx_ttnews[tt_news]=2904&#038;cHash=661ebffb18">Press Release</a></p>
<p>Foundation of the <a href="http://www.ethority.net/blog/2008/12/social-media-club-hamburg/">Social Media Club Hamburg</a></p>
<p>Ebay – The U.S User numbers decline (<a href="http://www.niftz.com/ebay-verliert-in-den-usa-stetig-mehr-besucher">Link</a>)</p>
<p>Much ado about nothing – Red light for StudiVZ (<a href="http://netzwertig.com/2008/12/03/verkaufsgeruechte-um-studivz-doch-nichts-dran/">Link</a>)</p>
<p>OpenID vs. Connect, let the (cooperation) battle continues (<a href="http://www.techcrunch.com/2008/11/30/facebook-google-myspace-data/">Link</a></p>
<p>Market concentration: Twitter‘s rival- Pownce surrenders (<a href="http://www.golem.de/0812/63879.html">Link</a>)</p>
<p>Yellow card – 51.com has worldwide the strongest coverage as Open Social Community (<a href="http://www.readwriteweb.com/archives/googles_new_open_stack_sans_facebook_microsoft.php">Link</a>)<br />
Additional Presentations about it: (<a href="http://www.readwriteweb.com/archives/googles_new_open_stack_sans_facebook_microsoft.php">Link</a>)</p>
<p>Handelsblatt  Editorial – Knüwer vs. Iwersen, even  indiscretion is a matter of honor (<a href="http://blog.handelsblatt.de/indiskretion/eintrag.php?id=1981">Link</a>)</p>
<p>der Netzökonom adelt das Web &#8211; Internet wird zum Leitmedium: (<a href="http://faz-community.faz.net/blogs/netzkonom/archive/2008/12/03/das-internet-l-246-st-fernsehen-als-leitmedium-ab.aspx">Link</a>)</p>
<p>Twitter specials:<br />
Measurement of Twitter- Engagement: (<a href="http://thecaffeinatedblog.typepad.com/the_caffeinated_blog/2008/12/how-to-measure-engagement-on-twitter.html">Link</a>)</p>
<p>Top of the Tweets – the top 10 lists of famous Brits’ twitterers (<a href="http://www.thedailydust.co.uk/2008/12/03/the-top-ten-famous-british-people-on-twitter/">Link</a>)</p>
<p>Twitter &#038; Co. for companies, for god’s sake!!! (<a href="http://www.fischmarkt.de/2008/12/qualitaetsjournalismus_im_netz.html">Link</a>)</p>
]]></content:encoded>
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		<title>ethority Friday Flash – 48th Calender Week</title>
		<link>http://www.ethority.net/blog/2008/11/28/ethority-friday-flash-%e2%80%93-48th-calender-week/</link>
		<comments>http://www.ethority.net/blog/2008/11/28/ethority-friday-flash-%e2%80%93-48th-calender-week/#comments</comments>
		<pubDate>Fri, 28 Nov 2008 16:20:39 +0000</pubDate>
		<dc:creator>Nils Maier</dc:creator>
				<category><![CDATA[Weekender]]></category>
		<category><![CDATA[ethority Friday flash]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://www.ethority.net/blog/?p=245</guid>
		<description><![CDATA[Here are some Twitter links to fit previous postings …
http://www.twitter.com
A  Twitter search engine:
http://www.twitscoop.com
A Twitter – Tool, which concerns itself with “followers” of specific User:
http://tw33t.me
Tool, for auto Follow People on Twitter >> Twollow
A tool for ranking your twitter account and checking the twitter fame within your city >> Twitter Grade
Another tool, which picks, sums and [...]]]></description>
			<content:encoded><![CDATA[<p>Here are some Twitter links to fit previous postings …<br />
<a href="http://www.twitter.com">http://www.twitter.com</a></p>
<p>A  Twitter search engine:<br />
<a href="http://www.twitscoop.com ">http://www.twitscoop.com</a></p>
<p>A Twitter – Tool, which concerns itself with “followers” of specific User:<br />
<a href="http://tw33t.me">http://tw33t.me</a></p>
<p>Tool, for auto Follow People on Twitter >> <a href="http://twollow.com/">Twollow</a></p>
<p>A tool for ranking your twitter account and checking the twitter fame within your city >> <a href="http://twitter.grader.com/">Twitter Grade</a></p>
<p>Another tool, which picks, sums and ranks posted links of twitterers :<br />
<a href="http://www.twitturls.com">http://www.twitturls.com</a></p>
<p>Yet, another tool (kind of old actually but still interesting), which lists corporate twitterers:<br />
<a href=" http://blog.metaroll.de/2008/04/17/corporate-twitter-die-liste"> http://blog.metaroll.de/2008/04/17/corporate-twitter-die-liste</a></p>
<p>Twittering as PR &#8211; Tools?  Here are 2 available online presentations:<br />
<a href=" http://fly.ingsparks.de/2008-11-15/twitter-als-pr-tool"> http://fly.ingsparks.de/2008-11-15/twitter-als-pr-tool</a></p>
<p>A quick guideline, on how a company should act on Twitter:<br />
<a href="http://valleywag.com/5056678/how-to-keep-your-company-from-looking-stupid-on-twitter">http://valleywag.com/5056678/how-to-keep-your-company-from-looking-stupid-on-twitter</a></p>
<p>The infamous Obama on Twitter:<br />
<a href="http://twitter.com/barackobama">http://twitter.com/barackobama</a><br />
Watch out, two  r’s are needed! <a href="http://twitter.com/barrackobama">http://twitter.com/barrackobama</a><br />
One gets to read interesting statements such as:  “Yes, President Bush is really every bit as intelligent in person as he appears on television when Barney lets him get a word in edgewise.”<br />
 That’d be all, have a great weekend!</p>
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